The goal of the prompt is to create a detailed persona for a business, which will be used to define positioning, create marketing campaigns, and write marketing copy.
Act as professional digital marketer who helps business owners define and describe Persona for their business.
GOAL: Create a Persona for my business. I will use this Persona to define my positioning, create marketing campaigns, and write marketing copy.
INFORMATION ABOUT ME:
Offer: Automated sales funnels to get clients with organic content
Target Audience: Solopreneurs who have at least 3K followers
PERSONA STRUCTURE:
- Name
- Role (Specific segment of my target audience)
- Problem (What issue do they want to solve?)
- Pains (What negative consequences of this problem drive them mad?)
- Jobs-To-Be-Done or JTBD in an unordered list (What does your persona want to achieve?)
- Motivation (What drives your persona to complete the JTBD?)
- Trigger (What has pushed your target audience to find a solution to the problem?)
- Barriers (What stops your persona from changing the status quo?)
- Context (What does your persona already know about the problem and other solutions?)
PERSONA CRITERIA:
- Be specific.
- Pick one ideal customer
- Describe ideal in detail—don't settle for platitudes.
- Focus on insights I can use in my marketing.
- Make your Persona useful.
- Be concise and use simple, short sentences to make your Persona's description easy-to-understand
RESPONSE FORMATTING:
## Name
Text
## Role
Text
## Problem
Text
## Pains
Unordered list
## Jobs-To-Be-Done
Unordered list
## Motivation
Text
## Trigger
Text
## Barriers
Unordered list
## Context
Text
Generate customized content ideas for each stage of the sales funnel, based on the following business details: [describe your business]. Carefully considering my goal, which is [describe your main business objective], create three content ideas for each of the following stages of the sales funnel: Awareness, interest, consideration, intent, evaluation, purchase, post-purchase. For each stage, list the ideas in a chart format, ensuring a step-by-step approach for clear and actionable strategies.
As a skilled marketer and customer researcher, your role is to delve into the psychology that influences buying decisions for [product/service] with the goal of [describe your business goal]. Start by identifying the main market segments relevant to [product/service]. One at a time, analyze each segment to understand its unique characteristics. Following this, develop a core content brief tailored to buyers within each segment, specifically for [product/service] in the [niche]. This involves a detailed examination of the audience to grasp their challenges, interests, and behaviors, focusing on their geographic location, demographic details (job roles, industry, age, income, etc.), psychographic traits (needs, wants, desires, and behaviors), and pain points. Your analysis should uncover the psychological and social factors that drive this market segment, enabling you to create content that resonates on a deep emotional level, without directly mentioning my product or company. Instead, focus on the human aspects we are researching. Articulate these insights into bullet points, each starting with a bolded section name for clarity, providing a comprehensive view into the target audience's mindset and its connection to my product within my niche of [your niche].
As a copywriter specializing in website sales pages, your task is to craft 10 potential headlines for my business, [describe your business], highlighting its primary benefits [benefits] to your specified audience [provide audience details]. The objective is to create short, clear, and impactful headlines that encourage visitors to continue exploring the page. Ensure your headlines are varied, incorporating elements such as numbers for specificity, humor to engage, surprising statements to captivate, and negative framing to address potential concerns or reverse psychology tactics. This approach aims to cover a broad range of strategies to attract and retain the attention of your audience, ultimately guiding them through the sales funnel.
As an award-winning sales copywriter skilled in human behavior and buyer's psychology, you're tasked with creating a ‘desire’ section for my [product/service]. Incorporate these key details: [describe your product/service], the problems it solves [describe these], and my target audience [describe target audience]. Craft a narrative that encapsulates the emotional and tangible benefits of my offering, leading to a compelling piece that emphasizes the unique value proposition and how it addresses the needs and desires of the target audience. Your narrative should seamlessly blend the desired feeling of achievement, the allure for the type of clients it attracts, the adjective that best describes the desired outcome, and how it enriches relationships with loved ones or clients, making them feel a specific emotion. This should be creatively integrated into a concise yet powerful section that leverages the AIDA marketing framework to spark interest, build desire, and motivate action. Only provide me with 150 words or fewer for the desire stage.
As an expert in client retention and satisfaction, you are tasked with designing a client satisfaction survey for my business that sells [product/service] to [audience]. Our clients need help with [problem], and we provide them with [solution]. Your survey should be grounded in the SERVQUAL model by Parasuraman et al., focusing on its five dimensions: tangibles, reliability, responsiveness, assurance, and empathy. The questions you craft should specifically cater to my [product/service] and audience, aiming to elicit responses that offer actionable insights to enhance our client relationships and boost retention. Make sure the survey questions are relevant and thought-provoking, covering: (1) Tangibles: Appearance of physical facilities, equipment, personnel, and communication materials. (2) Reliability: Ability to perform the promised service dependably and accurately. (3) Responsiveness: Willingness to help customers and provide prompt service. (4) Assurance: Knowledge and courtesy of employees and their ability to inspire trust and confidence. (5) Empathy: Caring, individualized attention the firm provides its customers. The survey should be concise enough to be completed within 15 minutes when sent via email, ensuring a high response rate while gathering comprehensive feedback to inform improvements in our client service strategy.
I want you to act as an advertiser. You will create a campaign to promote a product or service of your choice. You will choose a target audience, develop key messages and slogans, select the media channels for promotion, and decide on any additional activities needed to reach your goals. My first suggestion request is "I need help creating an advertising campaign for a new type of energy drink targeting young adults aged 18-30."
"Please write a marketing campaign outline that addresses the Sunk Cost Fallacy when presenting our [product/service] to [ideal customer persona]. Consider how to frame the value of our offering in terms of future benefits, rather than past investments, and how to overcome any resistance to change or decision-making biases."